Applying Logic to Business and Technical Writing
(One-day
Workshop)
Whether
you are preparing business correspondence, a technical report,
or a PowerPoint slide, you have to be able to present your
ideas so clearly they leap off the page/screen and into the
reader’s mind. This workshop combines writing and organizational
techniques to help participants prepare documents in an effective,
time-efficient manner.
WHO
SHOULD ATTEND:
- Any
person who must select and organize details for presentations
in business, technical or scientific documents
YOU
WILL LEARN TO:
- Organize
thoughts to meet the reader's mindset
- Use
proven tools for analyzing and selecting key information
- Write
clearly and concisely
- Make
technical information readable
COURSE
OUTLINE
Introduction
- How
business and academic writing differ
- What
today’s readers want in a business document
- Why
it’s important to take the time to write well
Getting
Started
- Understanding
readers: executive, experts and users
- Preparing
effective purpose statements
Psychologics:
a tool to determine content
- Determining
the ideas needed to convince the reader
- Checking
your thinking to ensure you have included anly essential
details
7
Rules for Clear, Concise Writing
- Keeping
sentences short.
- Unsmothering
verbs.
- Reducing
prepositional phrases.
- Choosing
active voice sentences.
- Writing
with a parallel flow.
- Connecting
ideas with transitions.
- Providing
visual appeal.
The
Pyramid Principle for Organizing and Writing
- Ordering
information from the top down
- Organizing
the substructures
- Preparing
a powerful opening
Highlighting
Key Ideas
- Ensuring
key ideas get read
- Emphasizing
points through repetition, placement, and subheads
METHODS
TO BE USED
This
is a highly-interactive workshop with all key learnings
supported by group or individual exercises
For
information regarding this course, please contact:
Colin
Watson
Relationship Manager
J Watson Associates Inc
Tel: 905
820-9909
E-mail:
sales@jwatsonassociates.com
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